The Swoosh took over Paris this weekend for a special launch event involving England’s Jadon Sancho and Manchester United to unveil their new Mercurial sneakers. 

Nike hosts a Mercurial launch event in Paris featuring Jadon Sancho | SoccerBible

.

Nike held another massive event in Paris to celebrate the release of the “New Lights” and “Under The Radar” colorways of the Mercurial Superfly 7 and Vapor 13. These boots will be worn for the first time in the Women’s World Cup Final on Sunday in Lyon, located further south. The blue “New Lights” release will be worn by fast players from the United States and the Netherlands, ushering in a new era of Nike speed. But first, the Swoosh did something Mercurial: a hit set in Paris.

Nike Hosts Mercurial Launch Event in Paris with Jadon Sancho | SoccerBible

.

There was fast-paced football on a blue field, foreign players from both men’s and women’s sports, and the Mercurial being carried by drone against a breathtaking setting in Paris’s Nanterre neighborhood. It was the best way to end one season and start the next. Jadon Sancho, Caroline Graham of Norway, and Andressa Alves of Brazil competed on the field before Nike designers addressed the new Mercurial project’s operations.

.

.

Stay tuned for in-depth interviews with Nike’s design team about how they developed the next Mercurial and the challenges they faced. There will also be an interview with Jadon Sancho on his enlarged role at Nike in the next generation of shoes, his outstanding 2018-19 season, and what lies ahead for the Dortmund and England player. Oh, and the basic Mercurial moves aren’t complete yet. Tomorrow (July 8), the first limited edition drop will be available.