Marcus Rashford has become the face of Burberry’s latest collection, which celebrates community, creativity, and the voices of the future. The Manchester United striker, who recently joined Burberry as their Winter Ambassador, makes his debut in a fashion advertisement for the British fashion house.
The campaign aims to support the voices of tomorrow and emphasizes youth and exceptional creativity. Alongside other figures from fashion, dance, and sports, Rashford features in the campaign that explores relationships within supported communities and society as a whole.
The collaboration between Burberry and Rashford also involves a youth charity project, with the brand investing in youth centers to empower young people and make a positive impact in underprivileged areas. Rashford expressed his pride in partnering with Burberry, highlighting their shared vision of improving local communities. The campaign showcases classic Burberry designs such as trench coats, diamond-quilted barn jackets, and hooded puffer jackets made from recycled nylon. Additionally, a campaign film takes viewers on a journey through a choreographed landscape, blending the modernized British countryside with cityscapes. Although Rashford doesn’t participate in the dance sequences, his involvement in the campaign amplifies the brand’s message of inclusivity and community support.